My book
Fashion Marketing between online shopping and the dynamics of fashion 4.0
Have you heard of fashion marketing, but you didn’t get the boundaries of this concept and, most importantly, its evolution in the last few years?
Isabella Ratti answers all these questions in her debut book ‘Fashion Marketing – A journey to discover the new ways of shopping and the mechanisms of 4.0 fashion’.
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‘Your image online and offline - Beauty as a communication tool in the age of the digital revolution’.
How important is it to look after one’s online and offline image in the post-Covid era? How can this be done consistently and efficiently? I answer these and many more questions in my second book ‘Your image online and offline - Beauty as a communication tool in the age of the digital revolution’.
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