My book

Fashion Marketing between online shopping and the dynamics of fashion 4.0

Have you heard of fashion marketing, but you didn’t get the boundaries of this concept and, most importantly, its evolution in the last few years? Isabella Ratti answers all these questions in her debut book ‘Fashion Marketing – A journey to discover the new ways of shopping and the mechanisms of 4.0 fashion’.
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Podcast

FASHION MARKETING by Isabella Ratti